Massive changes in technology, demographics, customer behavior, and business economics are forcing big changes on sales organizations. Sales leaders need a clear strategy to respond and grow.
![](/~/media/mckinsey/business%20functions/marketing%20and%20sales/our%20insights/infographic%20megatrends%20for%20sales/png-mega-trends-infographic.png?cq=50&mw=767&cpy=Center)
Massive changes in technology, demographics, customer behavior, and business economics are forcing big changes on sales organizations. Sales leaders need a clear strategy to respond and grow.